Eligibility is not just an appliance label
Controlled load applies to a separately arranged appliance circuit whose supply is available under defined switching conditions. Australian Government tariff guidance lists pool pumps and underfloor heating as possible uses, but that does not mean every pump or heating installation qualifies on every NSW network or retail plan.
Ask the retailer whether the appliance and proposed arrangement are eligible at your address, and ask the electrician to confirm the installation requirements. Get the current terms before paying for circuit changes. The appliance supplier also needs to confirm that the equipment can safely and effectively operate with interruptions to its supply.

Australian Owned & Operated